Just some thought, ideas, memories from things I’m reading or re-reading. Will try so collect my notes and stuff here so they don’t get lost.
My Library:
Convergence Culture – Henry Jenkins
Herd – Mark Earls
Wisdom of crowds – James Surowiecki
Beyond disruption – Jean Marie Dru mfl
Blink – Malcolm Gladwell
The tipping point – Malcolm Gladwell
It’s not how good you are, it’s how good you want to be – Paul Arden
Apple, Insights and Mad Inventors – Jeremy Bullmore
Naked Conversations
Connected marketing
The Cluetrain Manifesto – Doc Searls
Life after the 30-second spot – Joseph Jaffe
Creative Technique
Re-imagine -
Thinkertoys
Scenario Planning
The brand innovation manifesto – John Grant
The Idea Factory
The Age of conversation
