Great interactive outdoor

I love this

Thanks to Dan. The campaign isn’t really new, but as Dan writes on his blog it hadn’t reached my attention either – so I wanted to share anyway….

Dan says: This is pretty old – it won an award earlier this year – but it’s just hit my radar thanks to an appearance on Digg.The campaign was to promote the launch of BBC World in America, and consisted of 4 different pictures, up in the same spot on different days, allowing passers by to vote on their perception of the picture, with live display of results.

bbc_world_america_ads_2693.jpg

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One response to “Great interactive outdoor

  1. Good stuff! Forwarded to friends.
    (- amazed by how frequent you are posting here. Lot of action. Well done!)

    Jonas

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