The brief

Sunday at 5pm we started the brief after a few hours of training from Getty Images and Apple. These people were so friendly and helpful. Thanks to both – this was really a pleasure! We saw some cool Keynote features… Sorry to say it, but keynote beats Powerpoint 10-0. Of cause a challenge working in a new program but we learned a lot – and the interface was really intuitive, so it went quite well. Getty is just nice as always… Didn’t know though that it contained video files to. So that was interesting – but we didn’t have the time to really use it in the assignment.

We got the assignment from War Child. The task was to raise money from huge private donations, and this was really a challenging brief, because of the crowded charity landscape and the very hard to reach target. But challenges are good. We discussed the brief for a while. Then we went home to work….


At 2am we fell a sleep.. 



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